WordPress website questions from Grand Rapids business owners

The questions we hear most on first calls, answered briefly. If yours isn't here, put it in the form.

Quick answer: The short version is this. WordPress is free, open-source software you own. A small business site takes about a week to build with us. Hosting is $29 a month. Migrations start at $1,500. And if you ever leave, you take everything with you.

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Didn’t find your question?

Ask it in the form below. You’ll get an answer from a person at 45Squared, usually within one business day, with no obligation. You don’t need to know the right words. Describe what your site does today and what you want it to do. We’ll tell you what that takes and what it costs. You can also read about how we work or see our published prices.

Common questions

What is WordPress?

WordPress is free, open-source software for building and running websites. It started as a blogging tool in 2003 and now powers 40.2% of all websites, according to W3Techs. Because it is open source, no single company controls it. You can host it anywhere, hire any developer to work on it, and move it whenever you like.

Is WordPress good for a small business website?

Yes, for most small businesses. It’s easy to edit, so you can change hours, menus and photos yourself. It grows with you, from a five-page site to a store or booking system. And you’re never locked into one company. The trade-off is upkeep. Updates and backups must happen every month, which our $29 managed hosting handles.

How much does a WordPress website cost?

With us, new builds are quoted at a fixed price after a short call, because the cost depends on page count, features and whether you sell online. Migrations from Wix, Squarespace and similar platforms start at $1,500 and include 30 days of support. Managed hosting is $29 a month. See pricing for everything we publish.

How long does it take to build?

About a week for a typical small business site, once your content is ready. Content, meaning your text, photos and logo, is usually what sets the pace. Online stores and larger sites take longer. Either way, you get a launch date in your written quote before any work starts, so you can plan around it.

Who owns the website when it's done?

You do. The site, the content, the domain and the admin logins are all yours, and the domain is registered in your name. We never hold a site hostage. If you move to another host or developer, we hand over a full backup and every login. That’s one of the main reasons we build on WordPress.

Is WordPress secure?

WordPress itself is well maintained and patched quickly. Most hacks come from out-of-date plugins, abandoned themes and weak passwords. The fix is routine care. Our managed hosting applies every core, plugin and theme update, then checks the site still works. We also keep daily backups and use strong, two-factor logins.

Will my site show up on Google?

We build every page with the basics search engines need. That means clear titles, fast loading, a sitemap, structured data and pages that AI assistants can read. Ranking also depends on your content, reviews and local competition, so we don’t promise positions. A free audit shows where your current site stands.

Do you make sites accessible?

Yes. We build to WCAG 2.1 AA, the standard most accessibility guidance points to. That covers color contrast, keyboard navigation, image descriptions, form labels and clear headings. Accessible sites work better for everyone, including people on phones in bright sun. Our free audit also tests an existing site against WCAG 2.1 AA.

Can I move my existing site to WordPress?

Yes. We move sites from Wix, Squarespace, GoDaddy, Weebly and Shopify in about 48 hours. We copy your pages, images and blog posts, and set up redirects from every old address to its new one. Redirects are what carry your Google rankings across. Migrations start at $1,500 and include 30 days of support.

What happens if I stop working with you?

We hand the site over cleanly. You get a full backup, the database, every file and all logins. You can host it anywhere and hire anyone, and the domain is already yours. There is no exit fee and no contract that traps you. Most clients stay because the site keeps working, not because leaving is hard.

Tell us about your website

Tell us what you need and where your site is today. Aaron or someone from the 45Squared team will reply personally, usually within one business day.

  • A reply from a person, not an autoresponder
  • Fixed quotes after a short call, no hourly surprises
  • You own the site, the domain and the content

Your project details

e.g. https://yourbusiness.com

What the business does, what's not working today, any deadline.

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