11 Reasons Why You Should Use WordPress To Run Your Business Website

If you’re like most business or company owners, you fall into one of two groups:

1. A) You know you need a website, but you just haven’t had the time or resources to make it happen, or
2. B) You have got a website, but you know it’s not something you need, and you are always making excuses for it.

If you are in either one of these groups, WordPress platform is the solution to your perennial website problem.

Here are eleven major reasons why you should use WordPress to run your business website.

You don’t need to be an online expert or an HTML or JS coder to use WordPress. All you need is a stable internet connection & a web browser to create your website.

If you’re reading this post, you already have got everything you need to get started. Head over to WordPress official website and signup to create a free account. You will have your website online in just two minutes. For a small additional fee, you can also host your domain name there.

Yes! You heard it absolutely right. WordPress is absolutely free. You can download WordPress for free, You just need to install it on your site or on a local sandbox environment with ease & then do whatever you want with it.

Being the owner of a small company or business, you are likely looking to set up your business website with a small upfront cost. WordPress has emerged as a boon for small companies as it saves the money & time as well.

It’s absolutely true that WordPress started as a blogging system/model, but that was ages ago. Over the years, WordPress platform has transformed into a full-featured website content management system.

That clearly means you can use WordPress to manage your whole site, not just your blog. But Of course, if you want to blog, you can use WordPress CMS that way too.

It is known as open source because literally anyone can download & use the code available in the WordPress Codex to add features and functionality to their site (or if you’re advanced, you can also extend & reuse the code any way you wish). 

This is one of the great and most crucial advantages which makes WordPress platform a preferred choice for small companies and businesses.

Many of WordPress themes are available for free. WordPress themes helps you to have a professionally designed site without the pain or expense of hiring an experienced and professional web designer.

There are over 2,000 free themes and templates available in the official WordPress Theme Directory, & even more are available for a fee at commercial websites such as Theme Forest, StudioPress, and WooThemes.

It is already discussed that WordPress platform is a powerful internet website development platform for a large community of visitors and users. WordPress is well-known for its great online support system. Due to the millions of active internet users, skilled team of developers, a wide community & discussion forums, anyone can easily find the solution for all their problems. 

Also, there are tons of knowledgeable WordPress articles and blogs that share tips & guides almost daily. It is so, because, most of the WordPress related issues have already been discussed here & it is likely that someone definitely knows how to fix it. This is the reason why WordPress is the best for beginners & small enterprises.

WordPress plugins add complex business functionalities and features to your site without having to hire a professional coder. 

WordPress was literally designed to be extended, & that’s what programmers around the tech world have done. Thousands of great WordPress plugins add functionality and features to the core system. So whether you need a complex contact form or a full-featured eCommerce website, there’s a plugin to meet your business requirements and needs.

WordPress CMS is basically written with standard compliance high-quality programmed & produces semantic markup. In non-geek terms, this makes Google & other search engines love WordPress. This is the reason why WordPress websites tend to rank higher than others in search engines.

By design, WordPress website is very SEO friendly and out of the box. You can also use online WordPress SEO plugins or tools to further optimize your site. 

WordPress template designs are clean & simple which allows Google & the other search engines to read & understand it with more lucidity than it would an HTML website. 

Each page or post can be well optimized (keywords, tags, headings, etc.) to make it more attractive and readable for Google to list in it’s page rankings thereby increasing your potential exposure.

To add some more features and functionality to your site, you can use WordPress plugins that are available for free (or for a small fee) over the internet. 

Like the themes, there are thousands of pre-built plugins stored in the WordPress plugin directory & there are even more premium WordPress plugins available from marketplaces like CodeCanyon, ThemeIsle, Pippin’s Plugins and more. 

Plugins are generally easy to use & install, plus they help to add additional functionality to your site.

If you assume your users are visiting your site from a full-sized PC or computer, think again. Mobile website usage is expanding rapidly. If your website doesn’t look great & work well on a smartphone or tablet, your customers will skip your website and go somewhere else.

Many WordPress themes and templates are designed to be responsive (aka mobile-friendly), meaning your customers won’t be challenged to use your site on their smartphones. 

Also, WordPress dashboard is designed to work on every smartphone and as well as full-sized PCs – so you can effortlessly manage your site from anywhere.

It is true that WordPress platform is a powerful CMS & web development platform which takes ongoing work consistently & makes it as secure and reliable as possible. When it comes to providing security WordPress websites are at the top. WordPress releases regular updates & security patches thereby creating a safer site environment for you.

Also, there are a bunch of other ways you can improve your WordPress site’s security with a plugin or with some basic precautions.

Interested in building a WordPress website but not sure where to start? Contact us today and we will provide you a free consultation!